The fair began at the Fira Barcelona venue on Tuesday, November 30 and ended on Thursday, December 2. Participation in this fair made it possible to publicize both the Hosbec Business product club and the offer of the club's member establishments to niche operators specialized in the MICE product and to congress organizing companies interested in the Valencian Community market. Throughout the fair, 12 meetings were held with different national and international operators looking to develop their events throughout the Valencian Community.
It was a unique occasion to highlight the potential of the MICE tourism infrastructure in the Region of Valencia
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